Production Blog

 Hello everyone! Welcome back to our final blog about our short film adventure! Now that we've wrapped up filming and are deep into post-production, our promotional efforts have become our main focus. Bringing a project to life is only half the battle getting people to see it is just as crucial. Valentina has been working her magic on our film's website, which has become a central hub for our promotional strategy. She's been consistently updating it with engaging content - new blog posts that give behind-the-scenes insights, comprehensive cast bios that help our audience connect with the team, and ongoing production updates that keep people invested in our journey. We're particularly excited about the countdown feature we're adding, which we hope will build anticipation and keep potential viewers eagerly waiting for our release. Driving traffic to the website has been our first major challenge. We've been strategic, linking the site in our social media bios and creating QR codes on our promotional materials, but getting people to not just visit, but actually stay and engage, requires extra creativity and persistence. Alyssa has been phenomenal in designing our promotional postcards - true works of art in their own right. These aren't just simple flyers, but carefully crafted pieces featuring a striking image from one of our key scenes. Each postcard includes a QR code that seamlessly directs people to our website and social media pages. Our distribution strategy has involved leaving these postcards in local coffee shops and around school, but we're constantly brainstorming how to ensure they reach our target audience. Beyond traditional marketing, we've been diving deep into community networking. This means reaching out to local film communities, connecting with fellow filmmakers, engaging with influencers, and leveraging word-of-mouth promotion. Every conversation is an opportunity to spark interest in our project. Despite the challenges, our team remains incredibly optimistic. We've realized that promoting a film demands just as much effort and passion as creating one. Seeing people react positively to our content and show genuine interest in our project makes every challenging moment worthwhile. To everyone who has followed our journey from the beginning - whether by reading these blogs, supporting us on social media, or simply sharing our project with others - we are deeply grateful. We can't wait to share our final film with you and hope you'll love what we've created as much as we do!