Production Blog

Hello everyone! Finn here, taking over the blog today to talk about our promotional efforts for the film. As we keep pushing forward with filming and editing, we've also started working on the marketing side of things to make sure our project reaches as many people as possible. We've been developing social media accounts, a website, and even printed postcards to spread the word about our film. I worked with the director to set up our social media pages on Instagram and TikTok, which we chose specifically because they're perfect platforms for sharing behind-the-scenes content, teasers, and regular updates on our progress. Our Instagram strategy focuses on posting high-quality stills from our footage, behind-the-scenes clips, and stories that document our day-to-day work. For TikTok, we're planning more short-form content like quick behind-the-scenes moments and glimpses of the filming process that show the energy on set. Valentina has been absolutely crushing it on the website front. She's creating this awesome central hub for everything related to our film, with sections for the story, cast and crew information, and eventually our trailer. The website has this clean, cinematic look that perfectly matches the tone of our film, and she's currently adding a gallery section to showcase our best stills and behind-the-scenes photography. Alyssa took charge of the physical marketing with these really cool postcards. They feature this striking image from one of our best scenes, along with the film title and a QR code that takes people directly to our website. We're planning to distribute them around school and leave them at local coffee shops and creative spaces where indie film enthusiasts might hang out. I won't lie – setting all this promotional stuff up alongside actual production has been pretty overwhelming at times. Managing social media accounts isn't just about posting whatever whenever; we need consistent, quality content that builds interest without giving away too much. Even though it's a lot of work, seeing our film's online presence grow is incredibly exciting. We know that building a strong digital footprint is crucial for getting our film noticed, especially as student filmmakers without big distribution channels. We still have plenty left to do, like scheduling regular social media posts, finalizing website content, and coordinating our marketing timeline with our production schedule. It's a balancing act between creating hype and making sure we can deliver on expectations. That's all for today's update! Tomorrow we'll be back with more news about our editing progress and what's next on the filming schedule. Thanks for following our journey, and I hope you'll check out our social channels – links are in the bio!